The role

Are you creative, dynamic, and interested in working in professional services? Are you passionate about digital marketing and looking for a role that offers a variety of marketing-related tasks within a collaborative team? This position is for you!

We are looking for a talented Marketing Advisor to join our team. Reporting to the Marketing Director, the selected candidate will contribute to enhancing the visibility of our firm and its professionals. The main responsibility will be to implement a digital strategy while ensuring the proper coordination and execution of various projects assigned to them. The individual will also play an advisory role by providing recommendations based on marketing best practices. As part of this role, you will also work closely with the business development team and practice groups to develop and execute business development strategies aligned with the firm’s objectives.

This position is a fixed-term contract of approximately 12 months to cover a parental leave, with possibility of extension or permanence. 

Founded in 1892, ROBIC is an internationally renowned firm bringing together professionals with diverse expertise, including lawyers, scientists, and engineers specializing in intellectual property and business law. In 2023, ROBIC joined the IPH Limited group, an international network of intellectual property firms operating across ten jurisdictions and serving clients in more than 25 countries.

WHY JOIN THE ROBIC TEAM?

• To be part of a people-focused and dynamic team
• To make a meaningful impact within a firm that is constantly evolving and open to new ideas
• To enjoy a flexible work schedule that supports work-life balance
• To have the option to work remotely up to 3 days per week
• To benefit from every second Friday off year-round through a time-banking program
• To access a wide range of employee benefits, including: group insurance, sick days, years of service recognition program, peer recognition programs, vacation days available from day one, OPUS discount, a free on-site gym, and more
• To work in a bright, fully renovated office space that is easily accessible by public transit, with complimentary coffee available at all times
• To collaborate with some of the most respected lawyers, engineers, and scientists in intellectual property in Canada
• To join an employer recognized among the Best Workplaces in Professional Services nationwide in 2024 and 2025, and certified as a Great Place to Work for the past three consecutive years.

Responsibilities

• Implement marketing strategies to help achieve business objectives through our digital channels
• Manage social media and monitor their performance
• Develop a content strategy and manage editorial calendars
• Write bilingual posts and create original content
• Manage advertising campaigns and analyze their results
• Create simple visuals using Canva
• Manage content and ensure information is kept up to date
• Write, format, and manage the distribution of newsletters
• Support the management of sponsorships and coordinate any related brand activities or activations
• Collaborate with professionals to implement their marketing initiatives
• Assist in organizing various events (in-person and virtual)
• Conduct research and analysis related to current and prospective clients, revenue and services offered, competitors, and other stakeholders
• Prepare service proposals, respond to RFPs, and coordinate the creation of client documents and/or presentations
• Prepare submissions for legal directories (Chambers, Lexpert, Best Lawyers, etc.)
• Support professionals in preparing their business development activities, including major conferences (clarifying objectives, targeting meetings, data collection and analysis, post-event follow-ups, etc.)
• Support management in the implementation of strategic projects
• Perform any other related marketing tasks.

Requirements and skills

• Bachelor’s degree in communications, marketing, law, or a related field;
• Excellent command of French and English, both spoken and written;
• Strong knowledge of social media, particularly LinkedIn;
• Knowledge of WordPress (an asset);
• Knowledge of Google Analytics (an asset);
• Intellectual curiosity and resourcefulness;
• Proven client service skills;
• Initiative;
• Ability to work under tight deadlines;
• Accuracy, attention to detail, and thoroughness.

We are looking for a standout candidate who will bring their marketing expertise to support ROBIC’s continued growth and evolution. We offer a competitive salary and a comprehensive range of distinctive benefits, all within a warm and stimulating work environment.

In 2024 and 2025, ROBIC was recognized among the Best Workplaces in Professional Services in Canada, in addition to being proudly certified as a Great Place to Work for three consecutive years based on feedback from our team members. These recognitions reflect our genuine commitment to the well-being of our people. At ROBIC, we firmly believe that everyone plays an essential role in fostering a positive, caring, and inclusive workplace culture. We are dedicated to continuously evolving and implementing best practices to ensure our team members are simply happy.

Our firm is also a proud member of the LLD (Legal Leaders for Diversity and Inclusion) network. By being part of this network, we reaffirm our commitment to providing all team members with an inclusive work environment that values diversity, equity, and inclusion—where everyone feels welcomed and empowered to reach their full potential. We believe in and uphold the principle of employment equity, and we encourage all qualified candidates representing the diversity of our communities to apply.

We invite those who share our passion to join us and contribute to our continued success. Interested candidates are asked to submit their application promptly. We are already very excited about the opportunity to get to know you!